Digital advertising to generate B2B clients
Find new qualified clients with Google Ads, LinkedIn Ads and Meta Ads. Controlled budget, measurable results and tailored support for SMBs.
Certified experts on all advertising platforms
A team trained and up to date on the latest developments in Google Ads, LinkedIn Ads and Meta Ads to optimize your investments
Google Ads
Certified partner
- Search Ads Certification
- Display & Video Certification
- Shopping Ads
- Performance Max
Meta Ads
Facebook & Instagram
- Facebook Ads Certified
- Instagram Ads
- Conversion API
- Catalog & Dynamic Ads
LinkedIn Ads
Certified B2B expert
- LinkedIn Marketing Certified
- Lead Generation Forms
- Account-based Targeting
- Custom Audiences
How we use each platform to find you clients
Google Ads
Campaign types we manage
- Google Search Network ads
- Performance Max - automated multi-channel
- Display - banners and remarketing
- YouTube - video advertising
- Shopping - for B2B online stores
- Discovery - prospecting in Google ecosystem
What we optimize
- Right keywords selection for your industry
- Quality score optimization (reduced cost)
- Automated bid management
- Ad extensions for more visibility
- Repetitive task automation
- Precise conversion and ROI tracking
Meta Ads (Facebook & Instagram)
Formats we use
- Integrated contact forms
- Carousels to showcase multiple products
- Videos to explain your offer
- Mobile collections
- Stories for maximum visibility
- Sponsored messages
How we target your prospects
- Targeting by professional interests
- Audiences similar to your best clients
- Retargeting website visitors
- Behavioral and demographic targeting
- Exclusion of unqualified audiences
- Precise conversion tracking
LinkedIn Ads
LinkedIn formats we use
- Sponsored posts in the feed
- Personalized sponsored private messages
- Personalized dynamic ads
- Targeted text ads
- Document and whitepaper sharing
- Professional event promotion
Ultra-precise decision-maker targeting
- By position and hierarchical level (CEO, CFO, CIO...)
- By industry sector and company size
- By skills and professional groups
- Specific company targeting
- Retargeting your contacts and visitors
- Lookalike audiences of your current clients
Average results of our SMB clients
How we manage your campaigns in 6 steps
A simple and effective method, based on data analysis
Audit and strategy
We analyze your situation: who are your clients, what are your goals, what budget to invest. Then we define the best strategy for your business.
Prospect targeting
We precisely identify your ideal clients: their profile, their needs, where to find them on social networks.
Ad creation
We create your ads: compelling copy, professional visuals, and landing pages that convert your visitors into clients.
Launch and tracking
We launch your campaigns and install all tracking tools to precisely measure your results (leads, sales, ROI).
Daily optimization
We monitor and optimize your campaigns every day: we test, adjust, and continuously improve to reduce your costs and increase your results.
Reporting and scaling
You receive clear reports on your results. We identify what works best and progressively increase your investments on the most profitable campaigns.
Packages adapted to your company size
Startup
Never run digital ads before?
- Market and competitor audit
- Ad account creation
- Launch of 3 to 5 test campaigns
- Results tracking setup
- Training to understand the basics
- Weekly support during the first month
Optimization
Already have campaigns but not enough results?
- Detailed audit of your current campaigns
- Analysis of what works and what doesn't
- Restructuring if needed
- Reduction of your cost per lead
- Testing new approaches
- Development of profitable campaigns
Full management
Want to focus on your business and delegate advertising?
- Daily campaign management
- Regular creation of new ads
- Continuous optimization and testing
- Detailed reports twice a month
- Monthly strategic review with you
- Responsive support for quick adjustments
Account-based targeting
Want to specifically target large companies?
- Priority target company list
- Personalized campaigns for each account
- Coordination across multiple platforms
- Dedicated content and pages per account
- Interest level tracking for each account
- Connection with your CRM and sales team
Why SMBs trust us
Certified experts
Team certified on Google, Meta and LinkedIn with over 6 years of B2B experience in France.
B2B specialists
We only do B2B: we understand your longer sales cycles and specific challenges.
Results-oriented
We base all our decisions on real data and tests, not on intuition.
Total transparency
You keep access to your ad accounts and receive detailed regular reports.
Highly responsive
We monitor and optimize your campaigns every day to maximize your results.
Proven ROI
On average, our SMB clients get €2.85 back for every euro invested in advertising.
Frequently asked questions about B2B digital advertising
What is the minimum advertising budget to start?
For significant results, we recommend a minimum budget of €1,500 to €2,000/month per platform. This is the budget needed to generate enough data and test different approaches before identifying what works best.
Which platform to choose: Google Ads, LinkedIn or Meta?
It depends on your business and clients. LinkedIn works very well for targeting specific decision-makers. Google Ads is perfect when people are actively searching for your solutions. Meta (Facebook/Instagram) works well for brand awareness and retargeting your visitors. We often recommend combining multiple platforms.
How long before seeing results?
First contacts usually arrive within the first 2-3 weeks. However, to truly optimize and get the best results, it takes 2-3 months. This is the time needed to test different approaches and identify what works best in your sector.
How do you measure return on investment?
We track all your conversions: contact requests, calls, sales. We can also connect to your CRM to track how many leads actually become clients. This way, we can precisely calculate how much every euro invested in advertising returns.
Do you also create landing pages?
Yes, we can create optimized pages specifically for your ads, designed to convert your visitors into clients. We also test different versions to see what converts best.
Do I keep control of my ad accounts?
Absolutely. The accounts remain in your name, you are the owner. We just ask for access to manage them. You keep full visibility on everything we do and you can revoke our access whenever you want.
Ready to find new clients through digital advertising?
Request a free audit of your current campaigns or a tailored strategy if you're starting
